The Regimen – Hair Care
$21.99
A versatile beard and skin oil that nourishes both the beard hair and the skin underneath simultaneously. Lightweight argan and jojoba oils absorb quickly without greasiness, softening beard hair and conditioning facial skin.
Description
• Argan Oil — beard softening and shine
• Jojoba Oil — skin-mimicking sebum
• Vitamin E — antioxidant protection
• Lightweight, fast-absorbing
• Non-greasy finish
• Dual-purpose: beard + skin
About brand
Founded by Michael James in 2017 and named after his grandfather, Frederick Benjamin Grooming was built on a foundational insight: Black men's hair and skin have specific needs that mainstream grooming brands consistently ignore. James set out to create a clean, petroleum-free, mineral oil-free grooming line engineered specifically for Black men — targeting razor bumps, coarse hair, and scalp health without harsh chemicals. The brand launched at Target through their Black Founders initiative, giving it immediate national retail presence. Frederick Benjamin offers a complete ecosystem of hair care, shaving, and skincare products — all clean-formulated, all designed with the Black male consumer as the primary audience. The brand has received recognition from Yale dermatologists and grooming editors for its clinical effectiveness.
